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Hospital Pulls Ad After Critics Complain It ‘Normalized’ Myocarditis in Kids

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By Suzanne Burdick, Ph.D.

 

New York-Presbyterian Hospital pulled a 30-second ad about myocarditis in children after Children’s Health Defense and numerous doctors accused the hospital of normalizing and trivializing the condition.

A New York hospital pulled a 30-second ad about myocarditis in children after Children’s Health Defense (CHD) and numerous doctors accused the hospital of normalizing and trivializing the condition.

New York-Presbyterian Hospital in early September published the 30-second ad, which promoted the medical center’s pediatric services for treating the condition.

The hospital pulled the ad amid public outcry following three CHD.TV episodes featuring discussions about how the ad appeared to normalize and trivialize myocarditis in children. CHD.TV is produced by Children’s Health Defense.

The ad, “Pediatric Patient Story,” featured a young girl named Suri and transitioned between live-action footage and animation.

 

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