One America News Network OAN Staff Brooke Mallory
The estate of Johnny Cash filed a federal lawsuit this week against The Coca-Cola Company, accusing the beverage giant of illegally using the late singer’s distinctive voice and likeness in a 2025 college football advertising campaign without permission.
Johnny Cash was an iconic singer-songwriter known as “The Man in Black.” Famous for his deep, baritone voice and “outlaw” spirit — blending country, rock, folk, and gospel music. He is also known for his honest storytelling and trademark all-black stage wardrobe. Cash died in 2003 at the age of 71.
Cash “has one of the most legendary and distinctive voices in the history of music” and Coca-Cola allegedly used a pirated version of his voice in a “nationwide advertising campaign to enrich itself,” the lawsuit argues.
The complaint, filed in the U.S. District Court for the Middle District of Tennessee by the John R. Cash Revocable Trust, specifically highlights how Coca-Cola hired professional Johnny Cash tribute artist Shawn Barker to record vocals for a commercial titled “Go the Distance,” part of the company’s “Fan Work Is Thirsty Work” campaign promoting Coca-Cola Zero Sugar.
“Stealing the voice of an artist is theft. It is theft of his integrity, identity and humanity,” said Tim Warnock, a lawyer for the estate. “The trust brings this lawsuit to protect the voice of Johnny Cash – and to send a message that protects the voice of all of the artists whose music enriches our lives.”
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