By Michael Cantrell
President Donald Trump’s youngest son, Barron Trump, played a pivotal role in helping his father win the 2024 presidential election. Young voters turned out in far greater numbers for Trump than in either of his previous campaigns—thanks in large part to Barron’s skill in reaching Gen Z.
Barron guided his father’s campaign by pinpointing which podcasts and platforms could best connect with younger audiences. His strategy worked brilliantly.
Now, that same digital expertise could earn Barron a role that shapes the future of Gen Z engagement…
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