www.zerohedge.com BY TYLER DURDEN
Know what’s even more fun than eating bugs and owning nothing? Tracking your personal carbon footprint!
That’s right – according to J. Michael Evans, president of the Alibaba Group, a new social compliance platform tested in Chinese cities might be the wave of the future.
“We’re developing, through technology, an ability for consumers to measure their own carbon footprint. What does that mean? That’s, where are they traveling, how are they traveling, what are they eating, what are they consuming on the platform?” he told the World Economic Forum this week, adding “stay tuned, we don’t have it operational yet – but this is something we’re working on.”
