Anheuser-Busch and Budweiser beer are cultural icons in America. From the Clydesdale horses to the Super Bowl commercials, seemingly all Americans know a “Bud” when they see one. Based on the billion dollar valuation of the company’s stock price alone, Americans were proud to be Bud drinkers.
And then, one day, Budweiser made a huge mistake. They let a woke, marketing millennial loose on the Bud Light social media platforms, and this was the result.
Dylan Mulvaney Bud Light Beer Commercial Original#DylanMulvaney #BudLight #budlightboycott pic.twitter.com/5ZHXczcTbN
— Gazetteller (@Gazetteller_) April 28, 2023
The backlash from the buying public was immediate and severe. Star of the advertisement, influencer Dylan Mulvaney, had to lock his Twitter account, and Americans started a full-on Bud Light “buycott…
