First, it came for art and college essays, now AI is set to take the place of supermodels by creating digital humans.
A German company has launched a system that sees state-of-the-art ‘digital humans’ pose for campaigns.
ColorDigital claims that their DMIx StudioAvatars have a ‘never seen before’ photorealistic quality.
This enables brands ‘to build up their own completely unique team of digital models to use in sales and marketing’.
The Digi-models – who come with names including Joy, Nina, Noah and Theo – can be customised and individualised to a brand’s preference.
In partnership with Verce, the studio that specialises in creating realistic virtual models, ‘it brings together a high-quality end-to-end virtual model workflow for fashion brands including a virtual 3D photo studio’.
The end-to-end digitalisation of workflows is set to have a major impact on the fashion industry, by reducing the need for prototypes and physical samples.
‘Factoring in travelling and the production of shoots, brands can save costs and time as well as reduce environmental impact,’ said ColorDigital…
Digital humans created by AI could replace supermodels | Metro News
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