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Donald Trump Is Following the Wrong PR Advice. It’s Time to Release the Orange Wrecking Ball.

 

By SCOTT PINSKER

Political campaigns are all about trajectory. There’s point A and point B: Where you are today, and where you need to be in November. Your campaign plan bridges the gaps between those two points. Nothing more, nothing less.

A campaign plan is a roadmap.

But it’s a roadmap of wet, muddy terrain that’s constantly changing. Sometimes, new obstacles appear out of nowhere. And when the terrain changes, so must your roadmap — or you’ll get stuck.

Since Biden dropped out, Donald Trump has been following the wrong roadmap and now he’s stuck in the wrong direction.

There’s no excuse for it: Trump holds himself to a high standard, so that’s the same standard I’ll use. Yes, Biden suddenly quitting was unprecedented (un-presidented?), but it was certainly foreseeable. Joe Biden is not a healthy man. And the most obvious candidate to replace him has always been Kamala Harris. They had four years to prepare for her.

Read Full Article Here…(pjmedia.com)


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