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“Gone, Gone” Girl: Anheuser Busch Fires Pro-Trans Marketing Execs Who Destroyed Brand

BY TYLER DURDEN

 

Anheuser-Busch has fired two marketing executives who were placed on leave after destroying the Bud Light brand with an advertising campaign featuring transgender influencer Dylan Mulvaney.

According to the Daily Caller, Group VP for Marketing Daniel Blake, and Bud Light Marketing VP Alissa Heinerscheid are “gone, gone” after initially being placed on leave, per an anonymous source.

“To my understanding if we publicly announced the word ‘fire’ it opens up the potential for them to sue us. Thats why we said leave of absence,” said the source in a text message to the Caller. “The wholesalers would have had an absolute HAY DAY with leadership if they didn’t remove her.” (Or maybe a field day?)

To be fair- Daniel Blake was actually awesome. I think he was just caught in cross fire. But also he did hire her… so that’s a fault,” the source continued…

READ FULL ARTICLE HERE… (zerohedge.com)

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One Comment

  1. Doug Hegre Doug Hegre June 28, 2023

    And who hired her and tolerated this nonsense? They should have been out the door even before her. With millions of $’s severance package as usual. Sad!!

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