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Google Settles $5B Privacy Lawsuit Alleging That It Tracked Users Who Used “Incognito Mode”

By Elizabeth Volberding

Google has reached a settlement to resolve a $5 billion privacy lawsuit that claimed the company spied on users using the “incognito” mode feature in its Chrome browser and similar “private” modes in other browsers to watch their internet activity.

According to a class-action lawsuit filed in 2020, Google allegedly deceived users into thinking that it wouldn’t track their online activity while they were using incognito mode.

The incognito mode on Google’s Chrome browser, according to the plaintiffs, gave users the impression that the Silicon Valley tech company was not tracking them while they were browsing the internet, and this was the subject of the lawsuit.

However, internal Google emails revealed in the lawsuit showed that Google was indeed tracking users who were using incognito mode in order to measure web traffic and sell advertisements.

The lawsuit asserted that even though users were supposedly using “private” browsing, Google’s advertising mechanisms and other strategies were still recording information about their site visits and activities.

Additionally, plaintiffs maintained the statement that Google’s strategies provided an “unaccountable trove of information” about users who believed that they’d taken the proper steps to safeguard their privacy.

Google’s settlement, which was reached on Thursday, still needs to be authorized by a federal judge. Terms have not been revealed, however, the lawsuit initially pursued $5 billion on the user’s behalf.

Read Full Article Here…(oann.com)


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