Johnson & Johnson Updates Logo, Ditching Cursive Script After More Than 130 Years

Johnson & Johnson is updating its iconic script logo after more than 130 years, the company announced Thursday.

The 137-year-old health care giant said its new, modernized logo “brings the Company’s warm, caring nature to life.”

The brand refresh comes as the company moves to bring its pharmaceutical and medical technology segments under the Johnson & Johnson brand name. Janssen, the company’s pharmaceutical segment, will be renamed Johnson & Johnson Innovative Medicine, while the medical technology segment will keep the name Johnson & Johnson MedTech.