The US Sun Facial recognition technology has punctured the public sphere so much, that for most, it doesn’t feel like an invasion of privacy.
In airports, most people don’t think twice about having their faces measured by cameras to make sure they match the person in their passport.
These days, live-feed CCTV cameras are fitted with live facial recognition (LFR) software which detects individual human faces.
Although it is often used against a predetermined watchlist, the tech has been accused of being ‘unlawful’ and ‘unethical’ by a number of campaigners, including a report from the University of Cambridge.
The report recommended it be banned from use in streets, airports and any public spaces – where it is used most.
The chief of the Information Commissioner’s Office (ICO), the UK’s regulator for data protection, has previously raised concerns over the tech for its “supercharged CCTV” capabilities.
One company spearheading a personal-rebellion-of-sorts against such technology is a clothing brand called Cap_able.
“The need to protect the individual from the abuse of new artificial intelligence (AI) technologies is felt more and more and the doubts about its ethical sustainability in the long term are still many,” the Italian company writes on its website.
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