HISTORY On September 25, 1970, in the 8:30 p.m. time slot immediately following “The Brady Bunch,” ABC premiered a program that would give television production company Screen Gems its second TV-to-pop-chart smash: “The Partridge Family.” Unwilling to rest as a one-hit wonder when its first big hit, “The Monkees,” went off the air in 1968, Screen Gems was wasting no time in trying to repeat its success.
If the Beatles served as the inspiration for “The Monkees,” it was the real-life family act the Cowsills that inspired Screen Gems to dream up “The Partridge Family,” but the family demurred when it learned that actress Shirley Jones, and not Barbara Cowsill, would be playing the role of Shirley Partridge. Undaunted, Screen Gems hired four non-singing child actors for the roles of Laurie, Danny, Chris and Tracy Partridge and one future teen idol, David Cassidy, for the role of Keith.
In the pilot episode of “The Partridge Family,” the five children of a widowed single mother convince their mom to join them in their garage recording sessions and then watch their first record, “I Think I Love You” become a #1 pop hit. In a case not so much of life imitating art as of a brilliant marketing machine replicating its earlier success, the song “I Think I Love You” raced to the top of the real-life pop charts less than two months after its television debut.
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