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White Castle to roll out voice AI to over 100 drive-thrus

The chain is automating its drive-thru order taking in partnership with SoundHound, which claims its technology can process orders within 60 seconds.


Dive Brief:

  • White Castle will roll out voice AI at select drive-thrus through a partnership with SoundHound, the companies wrote in a press release emailed to Restaurant Dive.
  • The technology will be added to over 100 White Castle drive-thrus by the end of 2024. Many of these drive-thru lanes will operate 24/7.
  • White Castle originally tested drive-thru AI in 2020 through a partnership with Mastercard, in which SoundHound provided voice recognition and Rekor Systems offered vehicle recognition. This trial served as an “incubation phase” for the companies, and SoundHound now works directly with White Castle.

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