By Jane Lanhee Lee and Joyce Lee
SEOUL (Reuters) – South Korean startup Rebellions Inc launches an artificial intelligence (AI) chip on Monday, racing to win government contracts as Seoul seeks a place for local companies in the exploding AI industry.
The company’s ATOM chip is the latest Korean attempt to challenge global leader Nvidia Corp in the hardware that powers the potentially revolutionary AI technology.
AI is the talk of the tech world, as ChatGPT – a chatbot from Microsoft-backed OpenAI that generates articles, essays, jokes and even poetry – has become the fastest-growing consumer app in history just two months after launch, according to UBS.
Nvidia, a U.S. chip designer, has a commanding share of high-end AI chips, making up about 86% of the computing power of the world’s six biggest cloud services as of December, according to Jefferies chip analyst Mark Lipacis.
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