At a time and season when things are usually seen as more upbeat and happy, Gen-Z’ers are feeling sadder than ever. The popular music streaming and podcasting service Spotify recently organized a new playlist called “Bummer Summer” due to an influx of users searching for “sad” songs.
In statement published by the company on August 21st, Spotify wrote:
Lana Del Rey’s “Summertime Sadness” stuck in your head? You’re not alone. On Spotify this summer, sad songs are getting us in our feels, thanks to our listeners who are unapologetically expressing their emotions. “Sad” is the most-searched term for Gen Z listeners on Spotify globally, and they’re tuning into our sad playlists—including pop-infused sad hour, R&B-inspired All The Feels, rap-heavy tear drop, sad sierreño, sad girl country, and sad girl starter pack—more than any other age group.
To match the vibe in the U.S. and Canada, we launched bummer summer, the ultimate lineup of moody jams and soul-filling songs. […] The playlist echoes the honesty and transparency that Gen Zs emulate in their lives and listening—and harnesses the ability of emotive, lyrical music to enhance any mood…
